Studio Notes
tips on brand design and digital strategy

Launching Your Brand: 6 Essential Steps for a Successful Debut
Everything from brand identity to audience engagement, we’ve got the six most essential steps to take when launching a new brand.

The Key Elements of Effective Brand Design: Practical Tips for Success
Contrary to popular belief, a brand is far more than just a logo. Find out the key elements that make up good brand design.

Why Competitive Research is Crucial for Building a Strong Brand Identity
Competitive research is crucial for building a strong brand identity. By analyzing your competitors, you can gain insights to differentiate your brand, anticipate trends, and capitalize on opportunities.

5 Common Marketing Mistakes I’ve Witnessed in My Career
I’ve been a brand marketer for several years and I’ve promoted all kinds of brands, services, and products. There are a few marketing mistakes I’ve come across more than a few times. I am guilty of making every single one of these at some point or another. If you HAVE made some of these, don't worry. We’re all human, and marketing can be tricky!